FOR IMMEDIATE RELEASE
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NWS Eastern Region Headquarters, Bohemia, NY — On the heels of a years-long campaign to keep motorists out of hazardous flooding situations, the NWS has acknowledged its folly in attempting to craft a mnemonic device without first consulting someone who knows even the first thing about rhyming. This conspicuous oversight doomed the previous disaster mitigation mantra – Turn Around, Don't Drown – to a fate of universal mockery and defiance. No longer content to endure merciless derision from our own families, we set about to overhaul our flash flood guidance. After conferring with America's finest psychologists, first responders, and wise-asses in lifted pickup trucks, the NWS is proud to announce its new Tweet-optimized flash flooding tagline:
Go Fast, Create A Bow Wave™